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Corporate Internal Communications Tool

Published 06/19/2012 and rated Ratingstars4 4 out of 5 stars
by Adam Brown
What can you use the app for?

Companies can use to communicate internally. The app is meant to help team members chat, exchange files and videos and send e-mail from a single place. It can also be used to create communications and teams between different companies. All communications related to a certain project can be confined to a single app with, making it easier to get up to speed or follow a project toward its conclusion. It can also be used for more general communications within a group or company. screenshot
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What is the history and popularity of the app? was launched in 2011 by former Yahoo employees Brett Hellman and Ron Adams and former GoDaddy employee Sanjay Kotagiri. The company received $580,000 in seed funding from Founder's Collective and PivotNorth Capital. The founders bought the domain name for $20,000. Some of the users of now include employees at Amazon,com, Intuit and Nike, according to Mr. Hellman. One of the setbacks the company experience is that it designed no desktop app until April of 2012 after numerous users persistently requested it. Before, the company had focused on mobile integration.

What are the differences to other apps?

The main difference to many of the competitor apps is that makes it easy to add members of a group, even if they are not in the same company. You can easily invite friends from Facebook or connections from LinkedIn to join a session about a particular subject or project. Meanwhile, communications are encrypted for greater protection. The app also stands out in its ease of use. Communications are conducted in a chat-style window called "The War Room" that allows users to see a wide variety of communications and file types on the subject in question.

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How does the web app look and feel to use?

The app works looks something like a typical chat window when you first start using it. The app calls the chat window "The War Room." It is easier to use than many company internal communications systems in that you can easily invite friends from Facebook or connections from LinkedIn to join in the discussion and sharing about a particular project or subject. The simple structure of the app allows ease of use from a variety of different devices and operating systems. This ease of use makes it easier for companies with a Bring Your Own Devices policy.

How does the registration process work?

To register to use the app, you simply enter your work e-mail address in a box provided on the main screen of the app. From there, you can start adding others from your company to "The War Room," as the communications box is called. You can also add people you know on LinkedIn or Facebook to join in project discussions.

What does it cost to use the application?

The application is free to use.

Who would you recommend the application to?

The app is great for employees of a company with a flexible communications policy. It works well between employees that may be using different types of devices and operating systems at any given time. With the increase to the Bring Your Own Device trend, this means a lot of companies in technical fields may benefit from the greater flexibility the app provides.

  • Bank-level encryption for all internal communications.
  • Share videos, files, chat and e-mail between team members in one place.
  • Allows communication from various devises and operating systems.
  • Organizes project data for all team members.
  • Persistent group chat feature. video

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